GoCheck Kids had a lot of pre-existing collateral from years and years back, so the content itself already existed in large parts. They had also received a newly developed corporate identity guide that spelled out some of the visual specifics. The task at hand then was to visually update all material across the board to a more modern look, while empowering individuals within the company to maintain certain simple design tasks without the need of a graphic designer. This meant building templates where possible, while still being involved with collateral that required a heavier graphic involvement.

Some of the examples included are a couple of social media templates, as well as a LinkedIn carousel post. A few projects required me to create cohesive Geofencing ad sets within certain specs for conferences and of course supplementing said events with new promo material for printing and sharing.